torsdag 6 maj 2010

Mer tyskt

Hahahahaha hittade detta på Clients from hell:



Marketing people in Germany like to use the English language to give products or events an appearance of internationalism and modernity - even if their own language skills are somewhat lacking. A new client asked me to create promotional material for a camping trip on which the participants will meditate, focus on their inner strength blabla. Her naming idea was (in English of course) “concentration camp”. After I recovered I was able to tell her what that actually means. Well, she saw the necessity to come up with something different.

Inga kommentarer: